Lucas Aftermarket Operations: Product Marketing Manager Planned, developed and launched "state of the art" serial diagnostics for vehicle electronics, by identifying customer needs and market trends Sales value £780k over three years | | Sourced and launched a factored electronic ignition range with full promotional support. Value £151k in first year | | Implemented a remanufactured electronics range by product identification, technical specification, administration of surcharge and credit schemes for the Division’s major vehicle manufacturer customer. Value £375k first year | | Formulated and presented a collaborative product development and sales deal with a major diagnostic supplier worth in excess of £12 million over 4 years | Created detailed market analysis and 5 year rolling forecast using computer models | Prepared a Product Knowledge training course for Agents and salespeople involving video, scripts, slide, AV and personal presentation |
|
Curriculum Vitae 
